The Future of Market Research: An In-Depth Look into CAPI Methodologies Market research is an essential tool for businesses to understand consumer behavior and make informed decisions. With the advancements in technology, Computer Assisted Personal Interviewing (CAPI) methodologies have become increasingly popular in conducting market research. CAPI allows researchers to collect data in real-time using… Read More »The Future of Market Research: An In-Depth Look into CAPI Methodologies