Ray Poynter, 9 August 2025 Every so often, a new term captures the imagination of the tech world. “Agent” is one such word. From boardrooms to blogs, organisations are talking about how agents will transform work. Industry surveys suggest this is more than hype. KPMG’s Q2 2025 AI Quarterly Pulse Survey reports that agents are… Read More »The Rise of Agents – A Key Trend
Ray Poynter, 7 August 2025 This post is not a discussion of tech; it is a comment on strategy. Your organisation’s decision about the sort of AI companies it will depend on could have enormous consequences. This is the story of a company that, like Icarus, flew high but fell to earth, and the many… Read More »Windsurf’s Rise, Fall, and the Lessons for your Company’s AI Strategy
Ray Poynter 5 August 2025 Microsoft have just published a study that predicts the 40 jobs most likely to be disrupted by AI – and Market Research Analysts and Data Scientists are both on their list (see more at Fortune). The Microsoft study is based on analysing 200,000 conversations with Bing. Microsoft examined the questions… Read More »Microsoft List the 40 Jobs Most at Risk of AI Disruption
Ray Poynter, 24 July 2025 ChatGPT’s new Agent Mode is another major leap forward in how AI is advancing, especially in the field of Agentic computing. It also represents a significantly increased risk level. In this post, I outline what Agent Mode is, the associated risks, and provide a simple example. Overview ChatGPT’s Agent Mode… Read More »ChatGPT’s Agent Mode is another Leap Forward – with risks
Ray Poynter, 21 July 2025 Agents are one of the key AI developments that is re-shaping the way we conduct business and processes. An agent is a software tool capable of tackling a task without user supervision. In this post, I will illustrate agents with an example that takes data (for example, from a quantitative… Read More »Creating a Data Checking Agent
Ray Poynter, 22 July 2025 This is another post looking at the hot topic of Agents, building on the post from yesterday that created a Data Checking Agent. Today, I am looking at the combination of Instructions and Knowledge to create a more powerful Agent. Specifically, I will upload an Online Consumer Questionnaire House Style… Read More »Creating an Agent to Check or Create Questionnaires
Ray Poynter, 19 July 2025 In today’s Tip, I’ll show you how to upload a data file to Claude and instantly create an interactive dashboard from your data. The Data and Kaggle.com The data I will use for this demo comes from Kaggle.com. It includes just over 40,000 rows of reviews of Disney Parks, covering… Read More »Create an Instant ‘Data Dashboard’ in Claude
17 July 2025 NewMR recently had the pleasure of hosting Liubov Ruchinskaya, Head of Strategy Analytics and Consumer Planning at Diageo Northern Europe, for a deep dive into the evolving world of insights. With over 22 years in the industry, including extensive experience on both the agency and client sides, Liubov shared invaluable perspectives on… Read More »Unlocking the Future of Insights: A Must-Listen Interview with Liubov Ruchinskaya
Ray Poynter, 29 June 2025 After more than 40 years in the research and insights world, I thought I had fine-tuned my approach to finding the story in the data. Indeed, I have been teaching courses on story finding for over 20 years. However, the rise of Generative AI has caused me to redesign my… Read More »How AI Has Transformed My Story-Finding Method
Ray Poynter, 28 June 2025 With Noriko Kishida (Japan), Tomoko Yoshida (Japan), Dangjaithawin (Orm) Anantachai (Thailand), and Seyo Adeoye (Nigeria), we have created a discussion and note relating to an experiment we ran earlier this year, examining the interaction between the use of ChatGPT and the languages used. You can read the complete note by… Read More »Exploring the Interaction of Language and ChatGPT